MAG - Sony PS3 game launch and recruitment campaign
It's not often you get to do a shoot with explosions, dogs, helicopters, guns, moving vehicles and blood effects, so ths shoot was something dreams are made of! We were approached to film for an online recruitment campaign for the game launch end of Jan 2010.
We filmed 3 introduction sequences for VALOR, RAVEN and SVER - one of the 3 PMC's (private military companies) gamers can join. We also filmed 3 interactive videos that work along users facebook accounts. Friends and status reports personlise the video to the user. It was amazing to be involved in such a groundbreaking project.
Watch the Behind The Scenes video below and for more info on MAG and the MAG Alliance visit
http://www.mag-ps3.com |